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Who is Jordana Bounxouei?

Jordana ready to grab youAlexandra Bounxouei has made quite a name for herself. Barely 21 years old and already maintaining a successful career in Laos, Japan, and especially in Thailand. Her success on Thai Tv with several shows and, of course, soap series Pleng Ruk Rim Fang Khong truly put her on the map of TV stardom. I can safely state that Sandra broadened her career from music to TV series and possibly movies. A rising star, still.

Success attracts all kinds of people. The fortune of Alexandra is likely a magnet for a mixture of people with good intentions and those with darker schemes. It is a law of nature: success attracts money and this subsequently attracts people that desire it.

Everyone wants a piece of Alexandra Bounxouei. Nothing new there.
To shield themselves from evil-doers and to divide their business interests from their artistic fruits of labour, artists generally hire professional managers. These pros take care of their business while the artists concentrate on what they do best: create art.

Alexandra’s manager is also her mother, the Bulgarian born miss Jordana Bounxouei. Jordana is known for her strong tirades and threats against quite a few webmasters (including Youtube). The general opinion amongst the internet community is that she is a ferocious defender of Alexandra’s interests that are also her direct interests and source of income.

This does not make her a bad manager or bad person necessarily. However, I can assure you her blunt actions are rubbing many people the wrong way. It is really a valid question if Jordana is the right person to manage Alexandra’s business interests at this point in her career. Jordana was raised in communist Bulgaria, barely finished what we (living in the West) would consider high school level (in communist era Bulgaria) and appears to have fallen for the cheap tricks of the Nigerian scam gangs (419 fraud).

Is that a person who should manage a top career in international relations, music & media?

Momma bearI think not. A good example of Jordana’s lack of Public Relations (PR) insight showed itself on Alexandra Bounxouei’s latest tour in the US. During her entire US tour, persistent rumors arose that a large part of her concerts was not entirely for charity only. A good manager would have analyzed this swiftly. Labeling every concert in the US as a charity, would that be a good idea?

Hmmmm…let me think… people from one of the poorest country in the world fly over to do charities for institutes located in the richest country in the world… Odd. Such a triviality would raise suspicion, instantly, and a good manager would have realized that.

Jordana totally mishandled Alexandra’s charity gate. A competent manager would have shown transparency to ease the crowd and defuse the tension. If you tell exactly what you do (all proceeds?) for which charity, us bystanders will be confident those concert actually were charities.

What did Jordana do?

She threatens people around her not to question the charity label of the concert. And her ferocious threats, in itself, made her look more suspicious. Instead of defusing the whole charity gate situation Jordana blew it up.
People living in the Western world (Lao Nok) simply do not like to be lied to. Jordana cannot comprehend such a fact, unfortunately.

With these naive actions, she eroded her daughter’s integrity, image and interests. There are many examples where family members “acted” as managers, Beyoncé Knowles and tennis player Mary Pierce to name a few, that had really detrimental effects on these talents.

It was useful before but it is time for Jordana to step down and hire a professional manager before Alexandra Bounxouei’s career is smothered to death by Jordana’s firm grip. Managing top careers is for top professionals.

About the Author

Padek

10 Responses to “ Who is Jordana Bounxouei? ”

  1. We see her mother all the time where is her father? Are her parents divorced?
    I read that her father went to Bulgaria to study and met her mom there. I got an impression that they were fellow college student. I would never thought her mom barely finished high school.

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  2. There is not a lot and almost no information about her parents on the Internet, the only write-up about her parents is from her myspace fan site, which read, “Alexandra has artists’ blood in her veins. She is the daughter of Bounthavixay and Iordanka Bounxouei, both graduates of a music academy in Bulgaria; Alexandra herself plays a violin. She is also the grand-daughter of Mr. Bounthamaly Bounxouei, the reknown Lao songwriter who wrote many famous Lao classics, such as The Rose of Pakse.”  I also read somewhere that her mom is a pianist.  How reliable is this information, and has anyone heard anything differently.  I do agree that sometimes your family member might not be the best person for the position, whether in the case of Alexandra or even position at a family operated company, you cut yourself short IMO.

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  3. Anyone has any idea who owns this site. http://alexandra.bounxouei.com/ 

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  4. Yes, I know they met at "vocational school" but in 1944 – 1989  Bulgaria were the years of communism and planned economy. During these years of communism there has been no public information presenting accurately the real state of the education of the population and the labour force which is always a cover up for a bad educational system.

    My point is she doesn’t have an education that is even remotely close to Western high schools standard but she is moving around in a modernizzed Western world. The US is not old communistic Bulgaria where you would probably behave that way (issue decretes). I’ll clarify this in the article.

     

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  5. Dallas, as far as we can see her father is the creative force (music) and her mom handles the business side of matters. Perhaps they should try a role reverse?

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  6. I think when you don’t know who to trust, then you would try to handle things your way as much as possible. Sometimes you find out the people you trusted are not to be trusted until it is too late. In Laos, where can you find a PR firm to represent you?

    I don’t know why Alexandra is not under a contract with any of the Lao record companies in Laos. Indeerecords is big and caters to the young crowd. The company can take her far. But since Alexandra has crossed over to Thailand, maybe we will see a big record company in Thailand that will pick her up. Cells is working with the Thai giant G"MM" Grammy so if Alexandra gets a contract with this record company, then they can take care of everything for her.

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  7. She should have father of other Lao PR person or company to represent her. It is the best IMO. This way she have some "Laoness" about her. After all she is marketing herself to Lao/Thai media.  Who knows maybe her father IS doing that in the background we just don’t know it.

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  8. To who wrote that article! Sound’s like you wanna be her manager!  What do you know about this family, and from where did you got such a information? As far as I know ( because I am close friends of the family) they are happy to work together as a family! Father in the studio and mother as Alexandra’s best friend!

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  9. o, I forget to ask you -  why don’t you put your name under the article?

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  10. Well, music lover, my name is there. How hard can it be?

    I got very reliable sources (quite a few webmasters) who were treated very rude by Miss Jordana. She likes to take a piece of anything she can get. On top of that, Alexandra was clearly mismanaged during her US tour which made her look like a money grubbing - eh - person, during her Wat tour. Imo it is bad to waste her talent for the short term buck.

    I do not care much what you say because I like facts and not the words of some anonymous poster who likes to trumpet his friendship with Bounxouei. I am not from Laos.  Don’t give a dime for who you (say you) are friends with. It’s called freedom. And, I like my current job, don’t worry ;)

    Post your real name then, friendly friend?

     

     

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