Lao Handicraft Festival will take place this month by Grand fashion show

Introduction: Lao Handicraft Festival will take place this month in Vientiane highlighted by a fashion show to entice both locals and foreigners alike to experience the nation’s finest unique traditional clothing.

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Story: President of the Lao Handicraft Association Hansana Sisane said the festival aimed to encourage the skills of the craftsmen in Laos to create their best products to meet international standards. Hansana said the event also marked an important time for traditional craftsmen in Laos as the nation prepares for the start of the Asean Economic Community or AEC next y ear.

Organisers said the fashion show was to raise awareness about the quality of the local products and to encourage people to dress traditionally. Women’s dress in Laos has its own identity and foreign people have expressed their interest in our dress,” they said, adding that they want the public to experience its unique qualities with their own eyes. The fashion show was to raise awareness about the quality of the local products and to encourage people to dress traditionally.

The organisers have also invited a well-known Lao celebrity to take part in the show but they are keeping the person’s identity under wraps until the event.

At the event, guests will have a chance to see unique traditional crafted creations from ethnic minorities, including distinctive jewellery pieces that the host and sponsors will showcase.

The evening will also feature special prizes for those best dressed with judges looking for traditional and distinctive style at the show. There will be prize categories for families, couples and foreign guests.

The event will run from October 13 – 19 at Lao ITECC with the Lao Grand Fashion Show 2014 set for 6 pm on the 15th on the second floor to allow style lovers to appreciate the traditional dress.

Clothes and jewellery from ethnic minorities will be presented on the catwalk by leading fashion models including Miss Lao and Miss Pi Mai from Vientiane and Luang Prabang.
The show will also be broadcast live for audiences in Vientiane and provincial areas.

Organisers said the fashion show was to raise awareness about the quality of the local products and to encourage people to dress traditionally.

At the festival there will also be many demonstrations on how to create local handmade pottery and silverware made by experienced craftsmen from across the country.

Sponsors emphasised that they had been preparing for quite a long time to display the jewellery for this event. It is necessary to come up with new designs to compete with countries in the region when Laos is part of the AEC.

Event organisers are urging people to book their tickets as they are limited. Tickets are 200,000 kip and available from the Lao ITECC office.

Source: Lao National Television News in English
Broadcast on October 03, 2014